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Phillip Van Rooyen

As the Director of Business Development at AWB, I focus on ensuring the continuation of excellence in our service delivery while driving the development of new revenue streams aligned with the company’s strategic objectives.

I have over 20 years of experience in the workwear and commercial laundry industry, gained across two continents — South Africa and Europe. This international exposure has provided me with a deep understanding of operational excellence, customer needs, and the dynamics of sustainable business growth.

I am passionate about building strong customer relationships and identifying opportunities for innovation across the supply chain that add long-term value. I believe in maintaining the highest standards of service while continually adapting to meet evolving client and market demands.

Outside of work, I enjoy spending time with family travelling, playing golf, and getting involved in community projects, all of which keep me grounded and connected beyond the business environment.

First Choice Pro Scrubs – Smart, Practical and Made for Everyday.

When you’re working in healthcare, you need a uniform that’s as reliable as you are. Whether you’re on the ward, [...]

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First Choice Pro Scrubs – Smart, Practical and Made for Everyday.

When you’re working in healthcare, you need a uniform that’s as reliable as you are. Whether you’re on the ward, [...]

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Healing Hands Medical Scrubs – Comfort and Confidence for Every Shift

Your scrubs uniform isn’t just about looking professional. It needs to move with you, keep you cool, and help you [...]

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Galaxy Scrubs – Everyday Comfort Meets Professional Polish

In healthcare, your uniform isn’t just part of the job - it’s part of your identity. Whether you’re working in [...]

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Cherokee Scrubs UK – A Favourite on the Frontline

Let’s be honest - when you’re working in healthcare, your uniform needs to do more than just tick a box. [...]

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Dickies Scrubs UK: The Everyday Essential for Healthcare Heroes

If you work in healthcare, you already know – your uniform isn’t just something you wear. It’s part of your [...]

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The Importance of Professional Uniforms in Dental Practices

In a dental practice, first impressions matter. From the moment a patient walks through the door, they begin forming opinions [...]

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Commitment to the Care Industry

AWB – Strengthening Our Commitment to the Care Industry

At AWB, we’ve supported the care industry for decades, To make it even easier for care providers to access our [...]

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AWB Announces Partnership with the British Association of Dental Therapists (BADT)

We’re delighted to announce our partnership with the British Association of Dental Therapists (BADT). We are now an official uniform [...]

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Healthcare Scrubs

Which Healthcare Scrubs Are Right For Me?

Healthcare professionals dedicate themselves to providing exceptional care, and their uniforms should reflect that commitment. Scrubs are more than just [...]

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2024 Healthcare Exhibitions and Conferences

It’s invaluable for us to give our clients the opportunity to see and feel the quality of our products. Here [...]

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Visit Our Stand at the BDIA Dental Showcase (March 24th – 25th)

As one of the leading suppliers of clothing and textiles to healthcare industries, we’re incredibly proud to support one of [...]

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