James Cook
As one of the Directors of AWB, I lead our overall service and product offering; from designing our processes and products, to how we present them and critically how we ensure we give our customers the best service possible.
I am an architect by profession, having worked in international practice for 15 years, across various sectors including residential, office, laboratory and education. This has given me a keen eye for quality and detail, but also perspective in being able to absorb customer requirements and provide tailored responses.
I am keen on utilising cross industry design expertise to deliver a high quality product for our customers. I strive to ‘do more with less’ and ‘keep it simple’.
I am very much into Formula 1, guitars and an emerging mid-life crisis hobby of surfing.
Scrub Tops Explained: V-Neck, Tunic, Mock-Wrap and Pocket Styles
Choosing a scrub top can look simple at first, but there are now far more styles available than the traditional [...]
Scrub Brands Compared: Which Healthcare Uniform Brand Is Right for You?
Scrub brands can vary significantly in terms of comfort, fit, durability and style. While all healthcare uniforms are designed to [...]
Beauty Scrubs vs Beauty Tunics: Which Uniform Style Is Best for Salon Professionals?
For professionals spending long hours on their feet, comfort is essential. Beauty scrubs are often designed with movement in mind [...]
Drawstring Scrub Trousers vs Elastic Waist Scrubs: Which Style Is Right for You?
Drawstring Scrub Trousers have been a healthcare uniform staple for decades, offering adjustable comfort and a secure fit for busy [...]
Why Some Scrubs Last Longer Than Others: A Practical Guide to Fabric, Fit and Durability
Most healthcare professionals have experienced it. A new scrub set feels comfortable, looks professional and fits well when it first [...]
Dental Scrubs UK: The Best Dentist and Dental Nurse Scrubs Compared by Brand
Choosing the right dental scrubs is about more than simply meeting a dress code. Modern dental teams need uniforms that [...]
Unisex Scrubs Guide: The Smart Choice for Modern Healthcare Professionals
In today’s healthcare environment, the lines between traditional uniform categories are quietly fading. Fast-paced shifts, diverse teams and a growing [...]
Buying Medical Scrubs for the First Time? What Most Professionals Learn the Hard Way
Buying medical scrubs looks simple - until you’ve worn them through a real shift. For many healthcare, dental and care [...]
Best Women’s Scrubs for Long Shifts: Comfort, Fit and Fabric
Long shifts demand more from your uniform than almost any other working day. When you’re spending eight, ten or twelve [...]
Stretch Scrubs vs Cotton Scrubs: Which Should You Choose?
Choosing the right medical scrubs isn’t just about colour or fit - fabric choice plays a major role in comfort, [...]
The Complete Guide to Medical Scrubs – Types, Uses and Key Differences
Medical scrubs have become the standard uniform across healthcare and clinical settings in the UK. From hospitals and clinics to [...]
Tall, Petite & Plus‑Size Scrubs – How to Find the Right Fit
Every body is different - and so is every shift. Whether you’re bending, lifting, assisting patients or moving quickly between [...]
